Brand Positioning and Messaging

  • Brand Positioning and Messaging

An effective PR strategy begins with the right communications message. In order to discover what that is, we organize what we call a messaging session. During these sessions we identify the five components of your company: your target group, your vision, products and/or services, your partners and the embedding of continuity in your company. For these five components, we find out and formulate the right message. We know from experience that prospects assess companies on these five aspects.