- Digital
As far as we are concerned, PR is inseparably tied to the digital world. In order to bring your brand, product or service to people’s attention, it is essential to have a good on-line presence. Progress Communications knows better than anyone how to combine traditional PR with content marketing, social media and SEO. We re-use existing content, such as press releases and articles/opinion pieces, and use these to create nice new content, such as a blog, an infographic, a LinkedIn update, a Facebook post or a letter to the editor of a newspaper.
By creating appealing content we can improve your on-line visibility in relation to specific subjects and reach your target groups on-line. In that way we contribute to the on-line dialogue with your target group. At Dalia El Gebaly we know your on-line motivation and can convert that into a PR strategy, content and the right tools.